Wednesday, March 2, 2011

Well at least we’re closer

On the most recent state of the game( http://itmejp.blip.tv/file/4802601/ ) Tyler "NonY" Wasieleski raised some issues with the North American Star League’s rule preventing teams from having more than five players in the tournament at a time - stating that this would effectively punish bigger teams, like Wasieleski’s own Team Liquid, for having more players. He goes on to state that most teams, the vast majority of them, have well over the 5 player cap and there would be no benefits to being on this team whose spots would be given to the more veteran team.

Well i can think of one; it’s a pretty obvious one too. Development. Something like a farm system in baseball. Asking this question - why recruit more than 9 players(10 with a closer) for a baseball team? Because some of those players - the younger ones - will take the spots of those who are aging, and whose talent may be better because they were allowed to play with the older, more experienced players.

Furthermore this will be somewhat of an informal salary cap for teams - if you can only field five players per tournament, having 10 or 15 players is pretty extravagant. This will allow teams - which sponsor more than one game like compLexity, Evil Geniuses, and MouseSports - to push their traveling costs and the “pure” gaming organizations like Team Liquid and Root Gaming may be able to really compete with the bigger organizations - who like big market teams in sports - have bigger pay rolls. With this come s the creation of “farm teams” so to speak as the big teams will send there less experienced players to another team - while still being owned by the bigger organization.

This will also allow for inter-team competition, like those in the professional starcraft in korea, which breeds talent and pushes people, who all want to compete, to do their best in practice to compete for the big dough in the NASL.

Sunday, January 30, 2011

If You Build It, They Will Come

I’m sure you’ve heard of the eSports stadiums in the far east - in places like Chengdu which holds mostly Warcraft III events and South Korea holding Starcraft events - and in eastern Europe - Kiev Cybersports Arena, which was the home of Arbalet Best of 4 and more recently the IEM European Championship. These arenas could host so many events its not even funny and appear to be drawing good attendance during the events.

Why can’t we have one in the west? The idea that people won’t go to eSports events seems to be a myth, and I've seen hundreds, if not thousands of people just sit down and watch  from the few events I've gone to. People love to watch people compete, no matter what it is. If the content is good, as can be seen by Arbalet Best of Four and IEM European Championship,  people will come. Furthermore - despite poor attendance by WCG Grand Finals in Asian by comparison - the crowd at the WCG grand finals in 2010 was quite good.  If you look at the attendance at MLG Dallas for SC2 and the draw for all the events at NYC you can definitely tell people will show up if the competition is good enough.
(from HLTV.org)
The revenue and the capital seems to be the main problem. If we take the example of Asian and Eastern European we could provide a good source of revenue by doing what they do in the mean time - function as an Internet cafe and simply have a stage attached to it. Both the eSports arena in Chengdu and Kiev have a store, a LAN center, and then a stage which they use for the events they host. This allows the proprietors of the arena to stay afloat between tournaments/bigger events which may only come along every so often.

Basically you only need to get a LAN center which is large enough that you can have a LAN center in one room - which will serve as the major place for most of your business - and have a theater setup off to the side.
Hopefully the example of the east Asian/eastern Europe PC cafe/eSports arena will catch on in the western world because - to be perfectly honest - we have few good venues in north america or western Europe. Almost every event there are technical problems that could be sorted out by having a dedicated venue instead of jerry-rigging an event onto a convention center/hotel ballroom. These range from lack of proper proper power sources - causing power outages - lack of proper bandwidth for games like Counter-Strike, Starcraft 2 or World of Warcraft and the stream setup, to the simple problems with having to make a makeshift theater setup in an extremely short amount of time only to tear it down after the event is over. Furthermore the cost to transporting the goods -PC's, consoles, streaming equipment, projectors, bleachers and other paraphernalia - only add another cost to an already high one of simply running the event and renting out a facility. 
(from IEM)
Now people might say that because of the size of these facilities - the cyber sports arena(pictured above) is to small to host an MLG event let alone the finals of QuakeCon or the sheer amount of people which watch the DreamHack finals each year. And you may be correct. But I've been to an MLG event, their main stage has about the same amount of fixed seats - albeit less comfortable ones - as the Cybersports arena. Furthermore the arenas in South Korea - the MBCgame one for example - generally come in to sizes, one for the bracket matches which would be big enough to host a smaller event like a IEM global challenge before heading to a larger facility, like a conventional hall or a real sports arena, which would host the finals. Add to this that almost all the "big events" are split into areas, usually half of them are simply empty space, sponsor booths(most of which are small at best and have excess room between them for no reason) or LAN party setups(in the case of gamegune or dream hack), which would not be taking place in an arena in the first place.

Also, from my experience, the Kiev sports arena would be plenty comfortable for most of the events I've gone to. Some times, when these events are attached to larger gaming or tech conventions, it might be a bit packed, but generally you could breath well at the few major events I've gone to. From the walkthrough provided by ESL (CLICK HERE) it appears that all the events i've gone to could fit inside it easily. MLG San Diego and Anaheim could've been done in it - without an open bracket of course - IEM LA could've been done in it and the WCG grand finals of 2010 could've been done in it, unless there was a massive amounts of people for the first two days of the competition which disappear in the finals day. Simply put, without the convention hall you could've fit all 3 of the major international events into this arena. Now it does appear that they need more seating, but that's simply a a footnote in an overall proof of concept.


Now my unprofessional business model diagram which is a major oversimplification of all the necessary areas to generate profit:

Friday, January 28, 2011

Gaming Organizations: How they work

I’ve been reading gaming blogs/websites, for example ESFIworld.com, MLGpro.com and HLTV.org as well as other, and seeing comments on their recent articles with comments showing lack of comprehension in the field of gaming organization, so I decided to write a rough draft of how they work.


Step 1: Organizations sponsor teams/players


Organizations, like SK-gaming, Fnatic and Evil Geniuses, sponsor players and teams to represent their brand and compensate them with salaries, products and travel expenses. This is a new way deal, the organizations give these players a lot of money to support their brand and their sponsors. They hope by sending the teams to events that they will having a better chance to sell their brand to major multinational corporations like Intel, nVidia, Dr.Pepper, etc. which will provide the monetary support that they need to continue to support the players to go to more events which will then again attract more sponsors.

Advertising

The sponsors, seeing this as a valuable place to get advertising in on the 18-35 market, hope that they will being gaining a youth oriented brand identity as well as getting a word in to a market which is heavily advertised to, by attaching their name to a organization. This is why almost all organizations have various sponsors all over their shirts - ranging from energy drinks to high end computer components. Generally though they are gaming related, such as gaming peripherals like Steel-Series and Razer which hold the larger share of the advertising market.

Step 2: Events

At events the players will be representing their sponsors. The better they play, the better they make the organizations and sponsors look. It also makes monetary sense - they want their players to make the most of the large amount of money they spent on getting them to the event, grow the brand image of their organization and increase the amount of camera time they show their sponsor’s logos.

Step 3: ??????

This is an undefined place. Changes from org to org but usually it involves a method of generating revenue whether that be through the sale of shirts with their sponsors logo as well as their own on them or they send their players all over the place to work at conventions for their sponsors, or hold sponsors with the name of the organization and sponsor on it’s name.

They also do something which many would see as a bad thing. They take a percentage of the prize money from the players winnings. It’s a necessary part of the business. When they are putting out hundreds, if not thousands, of dollars to transport the teams around the world, the least the players can do is pay back a small percentage to the guys who are paying their paychecks.

Step 4: Profit!

If all goes well the organizations now has a stable line of revenue and is a valuable advertising partner to a major corporation. However few organizations ever reach this level.  Evil Geniuses, SK-gaming, etc have reach this level, but even they have a hard time producing a constant level of revenue.

Most never get to this level, as getting enough money from sponsors, ads and sales are exceptionally hard. Most run at a constant red and never make it to profitability.

Thursday, November 25, 2010

We need to reorganize

Forrest “Var1ables” Campbell continues the stuff we need articles with “we need to reorganize” about the current state of tournaments

Counter-strike needs to reorganize itself. Even if the tournaments itself do not want to be organized under one sanctioning body we need to make a system which truly determines whose the best int he world for the game of counter-strike. For most of it’s lifetime we’ve been essentially a disjointed body of tournaments, and most of them claiming that their winner was the “world champion.”

Kode5, WCG, ESWC, IEM and the now defunct CPL all claimed that the winner of thier tournaments would be the world champion, meaning any given year you could have 5 different world champions. For example 2008, a year clearly dominated by mTw with it’s wins at Kode5 and WCG, will have an asterisk next to their name as they share their title with MYM/Vitriolic/wicked/AGAIN/Frag eXecutor who won ESWC and Mousesports who won IEM2 that same year.

We either need a body which -  like FIA, NASCAR, PGA, or the BCS - allocates points to the tournaments that are held and crowns a certain team world champions or we need to have one truly final event with the top4 or the top8 teams in the world - again according to a point system -  that will have a invitational tournament that allows these teams to play it out one last time for all the marbles.

Now that being said their are very obvious problems with such a system. How would all the tournaments been allocated points? How would you give an extremely prestigious tournament like WCG point in comparison to lets say an invitational tournament like eStars or even the much younger Arbalet Cup tour?

That’s a pretty easy thing to settle really: Tennis already did it for us. Lets take the system from tennis, four grand slams, how ever many masters, and then regional and national tournaments to decide who gets what. Obviously the Grand slams are worth more than the masters, the master more than the regional and the national more then a city tournament.

In counter-strike it’d look something like this:
4 Grand slams(30 point events):
Kode5, ESWC, WCG, IEM

6 masters(20 point events):
WEM, eStars, Arbalet cup, IEM GC’s, Dreamhack winter/summer

Regional/continental tournaments(15 point events):
IEM CF’s, WCG panam, Samsung european championship

National tournaments(10 point events):
ESEA, EPS, WCG nationals etc


Now there are obvious problems with this system, but this is a simply mock up which can, and should, be debated and argued upon by journalists, organizations and other important members of the community, but simply put we need it. First it allows us to have a definitive world champion and not have asterisks next to team names in the history of counter-strike and second it could add so much drama to the scene, and more so than simply contract disputes and team maneuvers ever could. Anyone who has watched sportscenter and heard of the anywhere from 4 to 11 point lead going into the final race of the NASCAR season or someone who follows F1 and saw the only 24 point difference between the top 3 competitors goin into the last race  could see that .

We Need an Organizing Body

Feature -- Forrest “var1ables” Campbell explains why we need an organizing body for competitive gaming

Note: none of this represents the opinions of Insider eSports or it’s partners. This is my opinion, and no one elses.

After getting pretty in depth with other - real - sports I’ve seen one major thing that we need in order to be taken, relatively speaking, seriously. That’s some organization that oversees the leagues and the various events that are held around the worlds and the rules that are deemed to be the standard for the world.  

For a long time we’ve been basically going on a league-to-league or event-to-event basis in terms of rules - especially in a game like counter-strike - some utilizing the now antiquated rule set that the CPL used, bo1 double elimination bracket,and others use the now standard rules,bo3 single elimination. Some minor modifications  come with each events - like group stage, no group stage, time outs, no time outs and various other minor changes - which can cause confusion for some of the teams that aren’t reading the rules fully, or aren’t stated clearly, leading to controversy in the rulings of the admins.


In real sports organizations like FIBA, for basketball, FIFA, for soccer, FIA, for motor sports, and others make the rules that are used for international tournaments sanctioned by the said organizations.  Some might say that this would cause conflict between the organization - lets just say that it's FIGA for an arbitrary acronym - and the tournaments that are currently in power, IE the discrepancy between FIA and NASCAR’s rules in terms of technology and other major differences.


I don’t think that would be the case, as organizations like ESEA and IEM are on some friendly terms as can be seen by the recent midway interview and WCG and ESEA’s sister organization E-Sports services which has run tournaments for Arbalet and WCG respectively in the past, as well as the relative camaraderie between WCG and IEM that was seen in 2008 where WCG LA and IEM LA were held at the same time with little problem what so ever. So I think that these leagues will find the use in all of it, as it will clear up confusion that is in the rules used in between events, and it should make the event run more smoothly with consistent rules and less confusion when disputes arise.


It would be better for the players with as little confusion with rules as possible and just let them go what they came to do - play. Now there’s still the problem with the need for an organization the G7teams, which represent the big sponsors and the players which are represented by those sponsors and how they fit in all of this, but I'm sure that the two organizations can coexist as they - as individuals - have coexisted for as long as they have existed.


Now there’s two other topics involved here - whether the G7teams should expand their teams and organizations which they represent  and whether or not there should be a players association which can protect the players from irresponsible organizations- but those are other topics for another time.